Giving away giveaways is a great content marketing tool. Give customers the chance to write a review on your product or service, and reward them with a prize if they have the most likes on it. You should ensure that the prize is well worth the effort required to win it. Give away more than a prize if you are giving out a giveaway. You want to make your customers ambassadors. Make sure you offer enough value for your effort.
Answer the Public
Answer the Public is a great content marketing tool. However, results are not always as good. They do not contain topic framing such as 'how do' or 'what do I do'. Instead, the tool gives you a list of results with prompts and alphabetical lists. You can download the results and make your own modifications. Answer the public's most important benefit is its affordability. Answer the Public is free to use and there's no monthly charge. You can also cancel at any point.
Wordtune
There are many tools to help with content marketing. Wordtune is one example of such a tool. This plug-in allows for automatic rewriting of your content with AI. Wordtune allows you to match your content's tone with that of your audience. It can improve the quality of your content on a variety of platforms. It's free and allows you to reword as many words as you like. If you need more features, the Premium plan is available.
Loom
Instead of sending out a thousand emails, you can use Loom as a video-sharing platform to answer customers' questions. Loom reduces email replies by half. It is the next best thing to face-to-face customer service. Loom can help you save money and time if you have many employees or need to train them quickly. It also allows unlimited video recording. It's a powerful content-marketing tool and a great choice for businesses of any size.
Acrolinx
Acrolinx, a content marketing solution for enterprises that uses artificial Intelligence to align content with brand strategies, is the Acrolinx content management tool. It enhances quality content marketing to increase engagement and sales. It can also assist content teams in creating engaging and relevant content. It includes an analytics dashboard, as well as a guidance wizard that captures what tone and words each piece of content should have.
Curata
Curata is a content marketing platform that will make your job much easier. The software offers a variety of tools to help you create and publish content on multiple channels. It includes features like full text search and a mobile application, as well as integrations with various marketing automation systems. Analytics are also available. In addition, its INSPIRE Discover Engine uses language processing to identify content, add rich meta data, and categorize it for you.
Curata's social-media publishing solution
Curata's social-media publishing solution for content marketing B2B is capable of integrating with your CMS and other tools. This system automates publishing and tracking across all channels, including social media and email. It includes an analytics suite that tracks and analyzes the results of every published piece. It also comes with a calendar, which allows you to plan content and manage your contributors across all channels.
Evernote
Evernote is a powerful content marketing tool that will help you boost productivity and improve your content creation. Evernote can be used for collecting useful content from the Web and saving it. This is customizable and can be combined with other software. For example, you can add an RSS feed to Evernote and have your content appear in your RSS reader. It doesn't hurt to modify the model to meet your marketing goals.
FAQ
What amount should I spend on content marketing?
It depends on how many leads your company wants to generate. Depending on the industry, the average cost of a lead is $5-10. When we started our business, for example, we spent about $20 per lead. Now, we spend around $6-7 per lead.
How do you measure success with content-marketing?
There are many ways to assess the effectiveness of your content-marketing strategy.
Google Analytics is a good tool to measure your progress. This tool allows you to see where your targeted traffic is coming from and what pages they are visiting most often.
It also shows you how long each visitor stays at your site before they leave.
You can use this information to improve the content you create to grab people's attention, and keep them interested for longer periods of time.
The following questions will help you to measure the success and failure of your content marketing efforts:
What value do my new subscribers receive from my email bulletins? What percentage of my entire mailing list has converted into paying memberships? How many people clicked through to my landing pages? Do those who click through convert at higher rates than others?
These are all important metrics that you should track and monitor over time.
A great way of measuring content marketing success is to examine the number people share your content via social networks.
If you're not doing that already, consider starting now. This could make the difference between being noticed and not being seen in your industry.
How can I measure success when using content marketing?
There are several ways you can measure the effectiveness and impact of your content marketing efforts. You can track how many people visit your site, or see how many leads you generate.
How many hours per week should content marketing take?
It all depends upon your situation. You might not have to spend much time on content marketing. But if you're trying to build traffic to your site, you'll probably need to devote at least 1 hour per day.
Statistics
- According to our research, 65% of companies with very successful content marketing in 2021 ran content audits at least twice a year. (semrush.com)
- To further show the importance of this, 89% of people have stopped doing business with a company because of a poor experience. (neilpatel.com)
- According to our research, brand awareness, attracting traffic, and generating leads remain the key content marketing goals in 2022. (semrush.com)
- An example of an overarching goal could be: "In 2022, we want to achieve a 20% increase in revenue created by organic content and generate 15,000 MQLs with a budget of $30,000." (semrush.com)
- This marketing strategy landed Ford a 15.4% conversion rate. (neilpatel.com)
- According to research compiled by Coschedule: Companies that publish 16+ blog posts a month get as much as 3.5x as much traffic as those that publish 0-4 posts a month. (criteo.com)
- Measure your goals with a progress indicator of 0-100%. Make your goals collaborative and transparent (semrush.com)
- In fact, would pay more for a better customer experience, and 86% of B2B buyers would pay more. (neilpatel.com)
External Links
How To
What are the best content marketing platforms?
There is no one platform that works across all industries. However, most industries will have at least one preferred tool. For example, Hubspot has been proven to increase conversion rates by almost 50%, so its software is widely used among marketers.
But not all tools are created equal. Some tools allow you to track more data, while others facilitate collaboration between different teams. Others have A/B testing capabilities that could help increase your content marketing ROI.
Before you decide on a platform, think about the following: What are their pros and cons? It will meet my current needs? And what about in 2 years?
Entrepreneur Magazine identifies the top 5 content marketing platforms.
Marketo Content Studio - Content Marketing Platform #1
Marketo is a social media management platform for enterprises. It provides a variety of products and services including CRM software, social media publishing tools, and analytics dashboards.
A content studio is also available that allows businesses to access a collection of pre-made graphics and templates that can be customized into custom designs.
This means you don’t need time to create new graphics and write unique content. Instead, you can focus on generating compelling content that speaks directly to your audience.
One of the main reasons for this success is that Marketo makes it easy to add videos and images to your blog posts. This visually enhances your blog posts and increases reader engagement.
Marketo will not allow you to edit video or images files.
Trello is the Content Marketing Platform#2
Trello is similar to Kanban boards in project management. Both provide lists of tasks which can be assigned to users and monitored for progress.
Trello lets you set up boards for each person on your team and assign specific responsibilities. It facilitates information sharing among employees.
However, unlike Kanban boards, Trello doesn't require any special software to run. Trello can be used on almost any device.
Trello is a great way to invite people and collaborate on projects without having access to sensitive data.
This means you can create a private board and show only essential details to those who need to know to complete a task.
Google Suite 3: Content Marketing Platform
Google has many products for business owners. The company's G Suite includes Google Docs, Sheets, Slides, and more.
These applications are not free. Each user must be paid individually. You can use them for multiple purposes with many plans starting at $5 per month.
You would need two licenses if you wanted to create a document or embed a link from another site.
If you are only looking to create one document, however, you can get it for free.
Google tools are compatible with Gmail and other apps, which is a major advantage. Google tools integrate well with other apps such as Gmail, so you can send links to documents by email and store data efficiently in Google Drive.
Hubspot Content Marketing Platform 4.
HubSpot is a highly popular web-based marketing tool that offers plenty of functionality.
The platform allows users to manage all aspects of their website, landing pages, blogs and other websites. Users can track conversions and create automated email campaigns.
HubSpot is also compatible with Salesforce and WordPress. This means you can connect all three platforms.
HubSpot's integration with over 200 third-party apps is one of the best features. This allows you to automate your processes and generate reports based off real-time information.
Although HubSpot will not allow you to publish content, you are able export it into many formats such as HTML or PDF.
HubSpot offers an unlimited trial version of its pricing platform. HubSpot offers a free trial version. However, you can upgrade to a paid account to gain unlimited access.
So whether you are looking for a blog platform, an eCommerce solution, or anything else, try out HubSpot today.